My Work

Featured Project

EBook

I help my client, Red Stag Fulfillment, reach potential clients with weekly blog posts and other content. Together, we brainstormed a project to fill an information void: what to expect when you start working with a new logistics company. This was a resource that their competitors didn’t have, so we could be the first.

I interviewed several staff members who handle the client onboarding process, so I understood what happened each step of the way. I used this information to craft a 3,600-word onboarding resource that lives on the client’s website and also as a downloadable PDF. I worked with the client throughout the process, including working with the graphic designer to edit and refine the PDF version.

The ebook serves as a resource that the sales team can give to new clients, as well as content that attracts site visitors. It’s a collaboration that makes me proud.

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“Without question one of the most talented, gifted writers we have had the pleasure to work with, Laura McCamy has the ability to craft well researched, search engine optimized, and complex subject matter while adhering to best practices blogging techniques.”

-Dean Guadagni, Inner Architect Principal & Social Media Strategist